We work with businesses to help them tell their stories through social media, email, and website content.
Drawing on our extensive network of authors and experts, we offer tailored solutions from website content development and curation to serious thought leadership and high-profile event speakers.
Our bespoke services enable clients to license original Bloomsbury content, request custom content versions to fit house style or tone of voice or commission new original content designed to meet brand objectives.
Many organisations are adopting a B2B content marketing strategy for the following reasons:
Thought leadership: Executed well, content marketing demonstrates your expertise to your target audience building trust in your brand
SEO: Search engines such as Google reward businesses that publish quality, relevant content
Social media: Content can drive a successful social media campaign
Storytelling: Teach your audiences about your business through engaging content
Partnerships: You can work with other organisations whose goals align with yours to create content and distribute across their networks.
We work with you to determine your requirements and create a content marketing strategy with aligns with your business goals. Examples of what we do includes:
Thought leadership pieces written by Bloomsbury Publishing’s authors
Content which can be adapted for your website, email marketing, and social media
Visual content including videos and infographics
Our content marketing Insights:
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